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TrueLoyal

TrueLoyal by TrueLoyal

TrueLoyal helps brands create connected experiences across channels that encourage repeat purchase and strengthen long-term customer relationships.

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Version 2.0 View install docs (HTML) Get Support

Description

About TrueLoyal

TrueLoyal is a consumer engagement and loyalty platform that helps brands build stronger relationships through participation, recognition, and reward. The platform enables brands to create experiences that go beyond simple transactions by combining loyalty programs, fan communities, gamification, and consumer-generated content (UGC).

Designed for brands operating across both online and offline channels, TrueLoyal supports flexible integration models and program structures, including B2C, B2B, and B2B2C. With capabilities that connect purchase activity, engagement behavior, and advocacy, TrueLoyal helps brands encourage repeat purchase, influence key behaviors, and strengthen long-term customer relationships.

TrueLoyal also helps brands capture a more complete view of consumer activity across digital and in-store touchpoints. This gives teams the ability to create more connected experiences, reward meaningful actions, and drive measurable growth through loyalty and participation.

Key Capabilities of the TrueLoyal Platform

  1. Loyalty Program Management – Design and manage loyalty programs that encourage and reward purchases, engagement, and meaningful consumer actions.
  2. Fan Communities & Participation – Create community-driven experiences that encourage ongoing participation and deeper brand connection.
  3. Gamification Experiences – Motivate consumer actions through challenges, milestones, promotions, and interactive engagement mechanics.
  4. Consumer-Generated Content (UGC) – Incorporate authentic customer content into loyalty and advocacy experiences that build trust and influence.
  5. Online & Offline Activity Capture – Connect in-store and online purchase activity through receipt scanning and other engagement signals to create a more complete view of consumer behavior.

Features

  • Supports loyalty and rewards programs across B2C, B2B, and B2B2C models
  • Connects online and offline purchase activity
  • Enables gamified engagement experiences and promotions
  • Supports fan communities, participation, and advocacy programs
  • Captures in-store transaction activity through receipt scanning
  • Helps brands engage consumers between purchases through content, community, and reward-driven experiences
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Release Notes
Zinrelo Module v2.0 (January 31, 2024)
The latest Zinrelo module v2 has the following enhancements -
- Major upgrade from v1 to v2 with additional features.
- Stable Build.
Zinrelo Module v1.5 (Aug 5, 2023)
The latest Zinrelo module v1.5 has the following enhancements -
- Bug Fix : Fixed Issue related to Invoice Page Reported By Miva Support. Zinrelo Module v1.4 (Jun 1, 2021)
The latest Zinrelo module v1.4 has the following enhancements -
- Enhancement : Record purchase transaction in Zinrelo even if the points are set to be ordered when the order is shipped.
Zinrelo Module v1.3 (Oct 25, 2020)
The latest Zinrelo module v1.3 has the following enhancements -
- Bug Fix : Unable to redeem a free shipping reward from in-cart redemptions dropdown - Enhancement : Add ability to redeem a free product from in-cart redemptions dropdown Zinrelo Module v1.2 (June 25, 2020)
The latest Zinrelo module v1.2 has the following enhancements -
- Bug Fix for handling apostrophe in the username in javascript integration
- Modifications to the in-cart redemptions functionality

Zinrelo Module v1.1 (July 1, 2019)
The latest Zinrelo module v1.1 has the following enhancements
- More secure way to authenticate users.
- Ability to award points when an order is shipped.
- Enhancements to the in-cart redemption functionality.
Zinrelo Module v1.0 (April 8, 2019) The latest Zinrelo module has the following features
- Automatic insertion of integration javascript.
- Purchase tracking for loyalty points award
- Ability to redeem points at checkout page.
Download the pdf file for installation instructions for the latest Zinrelo Module.
Developer Info

TrueLoyal

Website

www.trueloyal.com

Support Email

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